Crealde School of Art
600 St. Andrews Blvd.
Winter Park FL 32792
Contact Information
Address 600 St. Andrews Blvd.
Winter Park, FL 32792
Phone (407) 671-1886
Fax (407) 671-0311
Web and Social Media
Donate with a credit card http://www.crealde.org
Video
 
This mosaic was created by Crealdé artists of all ages, and is located on the beautiful, lush main campus, off Aloma Avenue in Winter Park, Florida.
Mission
Mission

The mission of Crealdé School of Art is to stimulate the creative process inherent in each individual through hands-on visual-arts education and to cultivate a lifelong aesthetic appreciation in people of all ages and backgrounds. This mission is realized through comprehensive studio art instruction and interaction with professional working artists, presentation of gallery exhibitions and related art activities that encourage art exploration, an extensive outreach program that services at-risk minority youth and seniors, and fostering an appreciation for cultural diversity and the preservation of our cultural heritage.


 

Leadership
CEO/Executive Director Mr. Peter Schreyer
Board Chair Toni Peck
Board Chair Company Affiliation TONI:GRAPHICS
History
IRS Ruling Year 1975
Former Names
NameYear
Crealdé Art Center, Crealdé School of Visual Art in Winter Park1994
Financial Summary
Revenue vs Expense Bar Graph
 
 
Projected Revenue $992,689.00
Projected Expenses $992,689.00
Statements
Mission

The mission of Crealdé School of Art is to stimulate the creative process inherent in each individual through hands-on visual-arts education and to cultivate a lifelong aesthetic appreciation in people of all ages and backgrounds. This mission is realized through comprehensive studio art instruction and interaction with professional working artists, presentation of gallery exhibitions and related art activities that encourage art exploration, an extensive outreach program that services at-risk minority youth and seniors, and fostering an appreciation for cultural diversity and the preservation of our cultural heritage.


 

Impact

2016 Accomplishments:

 

- In 2016, Crealdé began a two-year rebranding campaign, funded in part by a grant from the Central Florida Foundation, including logo redesign, new access road and campus signs and a roll-out of a more user-friendly website scheduled to launch in the fall of 2017.

- Additional offerings in new media and the teaching site in Winter Garden and expanded marketing have contributed to a tuition income growth of 3% in 2016 to $559,335 (57% of total income) from paid enrollments of 4,809 students. The organization has remained financially stable in all other areas of income, including grants and donations/memberships.

- Crealdé’s most substantial outreach effort, the Hannibal Square Heritage Center, celebrated its 10th anniversary in May of 2017 and received the first Diversity & Inclusion Award from the State of Florida, Division of Cultural Affairs. In addition, the Florida Historical Society published the Hannibal Square Heritage Collection of Photographs and Oral Histories.

- In 2016, Crealdé received its first National Endowment for the Arts Art Works Grant in traditional arts in support of the exhibition Spinning Yarn: Storytelling through Southern Art.

Goal Highlights for 2017:

- Income from Curriculum: The primary goal is to maintain strong enrollment, which will feed operating reserves, development and capacity, by completing the website and branching out into new venues for promotion.

- Exhibitions: Crealdé will produce 12 original exhibitions at our three galleries and travelling exhibition venues, introducing The Lake: A Documentary Exploring the Land and People of Lake Apopka, in partnership with the City of Winter Garden and the Winter Garden Heritage Foundation, which will include photography, plein air painting and oral histories.

- Outreach: Maintain all existing community outreach programs for youth and seniors and exhibit Storytellers XVII: West of the East Coast Tracks, a documentary project engaging teens from New Smyrna Beach’s historic African American community.

 

Independent Research has been conducted on this organization's theory of change or program effectiveness? No
Needs

1. Programming/Marketing: Crealdé has diversified its curriculum to over 125 offerings, but the average class size has decreased. Crealdé needs to reach new audiences through non-traditional and targeted means. Increased social media demands on Crealde’s marketing manager means outsourcing is now necessary. Ideally, Crealdé seeks a contracted graphic artist to produce its annual print materials, including four class schedules, 50 workshops flyers, print and online ads, event posters and invitations, and an exhibition catalog. For up to 16 hours per week, Crealdé needs at least $16,000.

2. Staffing: An hourly donor relations manager is needed to support the Executive Director with development functions for 20 hours per week for $20,000. To keep up with demands on Crealdé’s main campus, including special events management, the organization needs to expand the facility manager position to full time, needing an additional $16,900.

3. Crealdé needs qualified volunteers and interns to 1) study and plan implementation strategies for the NEA 504 Self Evaluation for improved accessibility, 2) conduct evaluations and tabulate data, 3) help plant and maintain native landscaping on the main campus, 4) assist the marketing manager with a variety of marketing tasks.

4. Board of Directors: Crealdé seeks diverse board members with a desire to advocate and fundraise for the school. Annual dues are $750. Crealdé also needs donors to fund Board Member scholarships so we can have representation from the economically disadvantaged communities we serve.

5. Facility: Renovation of the ceramic studio in the center of the campus, including the addition of central heat and air, replacing current wall units, requiring a minimum of $20,000.

Background

Crealdé Arts, Inc. was founded in 1975 by William Jenkins to promote local artists by providing studio and gallery space. By 1978, Crealdé evolved into a teaching center and became a 501(c)(3) organization. In the 1980s, three artistic departments were established and the curriculum was expanded. A fine art gallery was founded in 1980 and in 1996 the gallery was named after Crealdé’s founder and his wife. Throughout the 1990s, Crealdé expanded on its mission, established a scholarship fund and field trip program, launched the emerging artist programs and deepened its commitment to make the arts available to the widest segment of the population. By the late 1990s, Crealdé had established three permanent outreach sites to conduct free classes for youth and seniors in underserved communities. Since then over 20 collaborative public-art projects—murals, sculptures and photo-documentaries—have been conducted through partnerships with organizations like the Boys & Girls Club and the Farmworker Association of Florida. In 2000, Crealdé undertook an aggressive capital campaign to construct its first building addition in over 20 years. The 3,000 square foot expansion featured a second painting studio and the Showalter Hughes Community Gallery to present the works of Crealdé students, faculty and outreach projects. In 2007, Crealdé deepened its long-standing outreach relationship with the City of Winter Park by opening the Hannibal Square Heritage Center—a tribute to the contributions of Winter Park’s historic African-American community. Founded and operated by Crealdé, the facility has two galleries and a digital classroom; hosts The Heritage Collection: Photographs and Oral Histories of West Winter Park,and presents exhibitions and programs that focus on cultural preservation, African-American experience and Southern folklore. In 2010, Crealdé celebrated 35 years of community service through the arts with the completion of a $220,000 campus renovation, funded by an Orange County Cultural Facilities Grant and matched by Crealdé’s enthusiastic community to include restoration and the creation of an educational walking tour of the Contemporary Sculpture Garden, as well as a collaborative mosaic mural and new landscaping at the campus entrance. Additionally, Crealdé established a successful, new teaching site in the City of Winter Garden, in partnership with the City, reaching new students who otherwise would not be able to travel to Winter Park. More recently, Crealdé renovated the entire photography building, including the traditional wet darkroom, adding a new digital printing lab and a matting and framing work space. In 2015, further upgrading and beautification was performed to the overall campus with the renovation of the pond, construction of a new maintenance building, and the creation of comfortable gathering places for students and visitors.

CEO Statement

Please let me invite you to celebrate the completion of the 41st year in our organization’s history, and thank you for your participation and support of Crealdé School of Art. Because of your dedication, along with area philanthropic foundations and government agencies, Crealdé is one of Florida’s most vital arts organizations. Please let me invite you, along with my staff and Board of Directors, to celebrate our most recent achievements and reaffirm what our community-based nonprofit organization stands for:

· We feature a curriculum of over 125 visual arts courses and workshops in digital and traditional photography, painting, drawing, print-making, ceramics, sculpture, jewelry, glass and fiber arts to students of backgrounds, taught by a professional faculty of over 50 artists.

· We host 10 annual visiting exhibitions in three galleries, four traveling exhibitions, a sculpture garden of 68 works, nine collaborative public art installations. We also have created an extensive permanent collection of 150 framed archival photographs and contemporary portraits with oral histories that celebrate Winter Park’s historic African American community are on rotating display at Crealdé’s Hannibal Square Heritage Center.

· We provide extensive ongoing community outreach programs and scholarships to economically disadvantaged individuals and underserved communities throughout Central Florida. This commitment expresses the ideal that the arts are for everyone, and that every individual and every community has a story worth telling.

· We offer unparalleled opportunities for emerging artists to be mentored by seasoned professional artists and to work in a studio environment.

· We honor the value of cultural preservation through innovative programming that uses the visual arts to inspire individuals and empower communities. In 2016, our Storytellers Teen Documentary Photography Program ventured to New Smyrna Beach in partnership with the Mary S. Harrell Heritage Museum.

Highlights of our recent achievements include:

· Crealdé’s overall income from tuition, membership, fundraising and grants has experienced modest annual growth during the post-recession years.

· Additional offerings in new media and the teaching site in Winter Garden and expanded marketing have contributed to a tuition income growth of 3% in 2016 to $559,335 (57% of total income) from paid enrollments of 4,809 students.

· In 2016, Crealdé began a two-year rebranding campaign, including logo redesign, new campus signage and a roll-out of a more user-friendly website scheduled to launch in the fall of 2017.

· Crealdé’s most substantial outreach effort, the Hannibal Square Heritage Center received the first Diversity & Inclusion Award from the State of Florida, Division of Cultural Affairs.

· In 2016, Crealdé received its first National Endowment for the Arts Art Works Grant in traditional arts in support of Spinning Yarn: Storytelling through Southern Art.

Crealdé is truly a place where everyone can feel welcomed, learn and progress at his or her own pace and level. It's also a place where dreams of creative expression really do become reality. I have personally witnessed the tremendous maturing of this visual arts organization, not only in the number of people we serve, but also in the way we have always embraced diversity in the communities we serve. This has clearly made our programs more meaningful to more people, which has elevated Crealdé's standing locally and throughout the region.

Thank you again for your ongoing support of Crealdé School of Art and for believing that the arts make a difference to the quality of our communities, families and individual lives. Our founder, Bill Jenkins, would be proud to see us all pull together to sustain the mission of the organization he launched in 1975. Deeply committed to the ideal that the arts are for everyone, we are confident that Crealdé in the future will not only sustain, but excel its wide range of contributions to life in Central Florida!

Peter Schreyer, CEO/ Executive Director

Board Chair Statement

I’ve been a Crealdé School of Art Board Member since 2009 and it is a pleasure for me to now serve as Board President for this truly unique organization. I have witnessed incredible growth brought about by the unwavering mission-driven leadership of our Executive Director and CEO, Peter Schreyer, working together with a small, dedicated staff and Board of Directors. From its beautiful campus in Winter Park, the organization has spread its influence to students of all ages and backgrounds from a multi-county area and to visitors from throughout the United States and abroad.

I serve on the Crealdé Board out of gratitude for what the school did for me. I first experienced Crealdé in 1983 when I was 13 years old. I was skilled artistically, but my single mom could not afford a class. Crealdé awarded me a drawing class scholarship. It changed the way I perceived drawing and art. As a brand developer and packaging designer today, I still use the techniques I learned in that class.

I am very proud of what we do and how far we have come as a non-profit, community-based arts school. I am most proud of Crealdé’s relentless commitment to seek out special communities of residents who have traditionally not had access to the life enriching power of the visual arts and humanities. I continue to be inspired by our excellent staff and faculty and our wonderful volunteers that do the daily work of making a difference for individuals in our community.

This past year, we have celebrated the 10th anniversary of Crealde’s most substantial community outreach program, the Hannibal Square Heritage Center. The Hannibal Square Heritage Center is recognized by the State of Florida for this work with a Diversity & Inclusion Award, and has shared the permanent collection with audiences from throughout the world during Black History Month at the Orlando International Airport. I am looking forward to extending our reach to communities in Central Florida through new marketing strategies, including a revitalized online presence.

The Crealdé Board of Directors also enjoys a great working relationship with the many organizational partners we have nurtured in the Central Florida community. Our board is a group who comes together because we enjoy each other, love the school and desire to help where we are needed. We are proud that our board now more directly represents the ethnic diversity of the population and we will continue to expand in a way that reflects the greater community we are so proud to serve. Over the last year we have worked with staff to take on a greater role in the fundraising plan and in donor relations process, including thank you calls to donors, hosting special VIP receptions, and leading fundraising campaigns.

In addition, we are looking to develop a non-voting Advisory Board of experts to help us grow and innovate. The Advisory Board will be comprised of professional men and women with a variety of areas of expertise including entrepreneurship, law, design and education.

Please feel free to contact me if you are interested in joining our Board of Directors or Advisory Board. Thank you for your interest in our organization.

Kind Regards,

Toni Peck

President, Board of Directors, Crealdé School of Art


CEO/Executive Director/Board Comments NA
NTEE Information
Primary Organization Type Arts,Culture & Humanities
Primary Organization SubType Arts Education
Secondary Organization Type Arts,Culture & Humanities
Secondary Organiztion SubType History Museums
Areas Served
Geographic Areas Served
FL

90% of Crealdé School of Art’s students come from Orange and Seminole counties; the other 10% come from Osceola, Lake, and Volusia. Visitors from all over the world visit our galleries on the main campus; 42% of the Hannibal Square Heritage Center’s visitors are from outside the four-county area. Outreach programs are regularly offered in Orange County, with special programs offered in Seminole, Lake and Osceola counties.

Goals
HelpWhat is the organization aiming to accomplish? This is the organization's ultimate goal for intended impact.

To continually expand the capacity to serve the Central Florida community and its visitors, ages 4 and older, through excellence in hands-on visual arts education, thought-provoking world-class exhibitions, lectures and special events, and outreach that serves a broad spectrum of Central Florida’s diverse and underserved populations.

   

Strategies
HelpWhat are the organization's strategies for its stated long-term goals?


I. Continue to improve hands-on studio art instruction to all ages and backgrounds through comprehensive educational curriculum in all media Increase brand awareness and access to visual arts education, aiming for a minimum of 10% growth in registrations over the next two years.


 


Major Activities/Accountability:


  • Analyze internal and external data as well as work with studio managers and senior faculty to refine and strengthen the curriculum to serve both new and returning students in a wider range of media (Executive Director, Education Program Manager). 

     

  • Improve front desk employee/volunteer training for program knowledge and registration, including the contents in the curriculum of classes and workshops, current exhibitions and Crealdé’s scholarship and outreach programs. (Registrar)


 


  • Update the annual marketing communications calendar and budget to expand and enhance the marketing strategies already in place to attract new students and supporters through all programs and attracting visitors from beyond the four-county region, leveraging the new web site. (Executive Director, Marketing and Development Team)


 


  • Access to learning: Study the feasibility with the administration of the neighboring Mayflower Retirement Community, with 400-plus independent residents, to create a pathway between the two facilities that enables residents to walk to classes versus driving around the lake. (Spring, 2018) (Executive Director, Facilities Committee)


II. Produce innovative, educational, thought-provoking, artistically excellent and culturally diverse exhibitions and related programming


 


Major Activities/Accountability:


  • Produce and fund a series of ten exhibitions each year for 2018 and 2019 at Crealdé’s three galleries, including two traveling shows. (Executive Director, Curator of Exhibitions, Marketing and Development Team)

     

  • Strengthen ongoing cultural partnerships through exhibitions and educational collaborations: 2018 exhibition partners include Charles Hosmer Morse Museum of American Art, Winter Garden Heritage Foundation, the City of Winter Garden, the Mary S. Harrell Black Heritage Museum in New Smyrna Beach, and the Jonathan Green and Richard Weedman Collection from Charleston, South Carolina. (On going throughout 2018, Curaor of Exhibitions)

     

  • At the Hannibal Square Heritage Center, produce three visiting exhibitions and host the annual Hannibal Square Heritage Center Folk & Urban Art Festival and add new dimensions to the permanent collection (HSHC Manager, Executive Director, Curator of Exhibitions, Marketing and Development Teams).

     

  • Produce Phase X of the Heritage Collection: The Hungerford Years. (2019) (Executive Director, HSHC Historians, HSHC Manager, and Development Team)

     

  • Produce a major exhibition exploring the refugee and immigrant experience, curated by Florida folklorist, Kristin Congdon, Ph.D. (Executive Director, Curator of Exhibitions, and Development Team)

  • Look for opportunities to book the Crealdé Traveling Documentary Exhibitions, and specifically, The Lake: A Documentary Exploring the Land and People of Lake Apopka. (The Lake Project Coordinator)


 


  • Fund and implement the exhibitions and corresponding marketing to diverse local and out-of-town visitors. (Development and Marketing Teams)


III. Maintain Crealdé’s broad range of outreach programs and regularly produced public art projects that dignify and serve Central Florida diverse and underserved communities.


 


Major Activities/Accountability


  • Create and exhibit one collaborative public art project per year: In 2018, initiate a new Storytellers XVIII Teen Documentary Program with youth from the African American Museum for the Arts in DeLand, Florida or another suitable partner. (Executive Director, Outreach Faculty)

     

  •  Explore the possibility of a public art project in conjunction with the major exhibition exploring the refugee and immigrant experience.

     

  • Continue to provide Hands-On Inspiration Fine Art Sampler classes for seniors with cognitive impairment in partnership with Easter Seals Florida (Development Team, Outreach Faculty).

     

  • Explore the capacity to expand the Hands-On After-School Art Classes to new community partners and teaching sites by standardizing curriculum and rubrics. (Outreach Faculty, Program Manager, and Development Team)

     

  • Continue to enhance offerings and options for persons with specials needs and review NEA Self Evaluation. (Program Manager, Development and Facility Committee)


IV. Capacity and Risk Management


 


Major Activities/Accountability


  • Expand funding capacity for public art and regular outreach initiatives through intensified efforts to build funding relationships with foundations and individual donors (Development Team).


 


  • Implement cash reserve plan with a goal to reserve at least $5,000 additional funds annually. (Finance Committee)


Capabilities
HelpWhat are the organization’s capabilities for doing this? What resources, capacities, and connections support its progress towards long-term goals?

  


- Administrative and Artistic Staffing: Crealde’s executive director has 22 years of administrative and artistic leadership at the school; the core administrative staff is comprised seasoned marketing contractors, a registrar/volunteer manager, a development team of the executive director, grant writer, and donor relations manager who work together with the board of directors to raise 43 percent of the annual income. Artistic and education staff include an education program manager—responsible for the continuity and quality of the youth and adult classes and workshops as well as regular outreach classes—works together with the studio managers and faculty in painting & drawing, photography, ceramics, sculpture, fiber arts, jewelry and glass to continue and create programming. Programming at the Hannibal Square Heritage Center (HSHC) is led by the executive director and the HSHC manager; historic documentation is led by the HSHC community historians. The main campus, which is privately owned by Crealdé, is maintained by a Facility Committee that includes a board representative, the facility and events manager, the executive director, and accounting manager. The Finance Committee includes the board treasurer, executive director, and accounting manager. Volunteers and work/study fellowship artists assist the administration in the office and assist in classrooms and at events.  


- Crealdé employs highly experienced artistic directors, guest curators, curatorial staff and humanities scholars to create its exhibitions and educational events. Exhibiting artists in the Jenkins Gallery and at the Hannibal Square Heritage Center are of the highest quality in the genre and are often nationally or internationally renowned. The organization is strengthened by its partnerships with diverse local, regional, and national organizations.


- Outreach and placemaking through community-created public art is central to Crealdé’s mission. Since 1995, Crealdé has used the visual arts to connect communities, partnering with over 75 arts, cultural, social service and other grassroots organizations over the last decade:


- Hannibal Square Heritage Center is Crealdé ’s largest outreach initiative and was established in 2007 in partnership with the City of Winter Park. Since its inception it has been supported in part by annual grants of $40,000 from the City’s Community Redevelopment Agency. Crealdé has received seven $40,000 and two $75,000 Cultural Tourism grants from Orange County. This funding has enabled the school to transform the Hannibal Square Heritage Center into a key tourist destination for visitors and an important cultural force in Central Florida.


Over the past 17 years, Crealdé has offered weekly Art Sampler classes at a variety of sites. Since 2000, Crealdé has consistently served seniors in west Winter Park and for the past two years, serves seniors with cognitive impairment in partnership with Easter Seals of Florida.


Since 2000, Crealdé has produced Neighborhood Pride Public Murals and Monument Builders projects resulting in over 21 outdoor pieces of art in neighborhoods throughout Central Florida that reflect cultural heritage and positive community life.


Since the late 1990s, Crealdé has provided free weekly Hands-On After-School Art Classes to an average of 60 children each week, ages 5-10, offered in partnership with the Boys & Girls Clubs of Central Florida and community centers in the underserved communities of south Apopka, east Winter Garden, and west Winter Park.


Since 1996, Crealdé’s Storytellers Teen Documentary Photography Project has given students, ages 13-17, instruction and an opportunity to use the art of black & white documentary photography to share their visions of community and home life. To date, Crealdé has completed 16 exhibitions in three counties and a traveling exhibition that toured the state capitol in Tallahassee.


Since 1988 Crealdé has provided up to 60 scholarships annually to economically disadvantaged families.


For over 20 years, Crealdé has offered a hands-on field trip program, serving nearly 2,000 annually from local public and private schools. Crealdé offers free hands-on workshops at more than 10 annual area festivals.


Crealdé hired the Center for Independent Living (through VSA Florida) to assess accessibility on the main campus, and has implemented nearly all recommendations.


Indicators
HelpHow will the organization know if it is making progress? What are the key qualitative and quantitative indicators against which the organization assesses its progress toward its intended impact?


I. Indicators of Success


  • Increased enrollment in existing classes.

  • Increased enrollment in programs that reach new audiences.

  • Increased online registration.

  • Improved visibility and brand awareness.

  • Satisfied and enthusiastic students and alumni


II. Indicators of Success


  • Surveys show patrons, especially those from out of town, rate the exhibitions as “innovative,” “very high quality,” “world-class,” “thought-provoking” and “culturally diverse.”

  • Crealdé receives high grant scores for artistic merit.

  • Cultural and ethnic diversity is evident in attendance and surveys.


III. Indicators of Success

  • Crealdé maintains funding for all existing programs and fulfills outreach plans listed on the annual Administrative Plan and Long Range Plan.

  • Crealdé produces at least one public art project annually.

  • Crealdé will be able to confidently accommodate all individuals with special access needs.

 

 

IV. Indicators of Success

  • Indivdiual donations/memberships increase; grant funding for outreach increases.

  • Crealdé maintains a chash reserve that grows by at least $5,000 annually.

Progress
HelpWhat has and hasn’t been accomplished so far?

Please refer to the Annual Progress Report attached to Long Range Plan and the 2016 Annual Report to Membership publication, which is available by pdf file or hard copy by calling 407-671-1886, ext. 105

 
Programs
Description

To make classes and workshops affordable to a larger number of people, Crealdé’s tuition-based curriculum is subsidized by 30% through contributed income from memberships, grants and fundraising events. While the majority of classes and workshops are taught at the main campus in Winter Park, 10% are held at the Hannibal Square Heritage Center and another 10% at the Jessie Brock Community Center in Winter Garden. 

Crealdé’s tuition-based curriculum in Photography, Ceramics & Sculpture and Painting & Drawing consists of over 100 different classes and workshops for adults and children, taught by a talented faculty of over 40 professional artists. Since 2007, enrollment has remained consistent at about 3,500 registrations per year. Classes and workshops are taught in the following formats:
 
 - Five 8-week sessions for adults

- Five 6-week sessions for children

- Up to 24 weekend workshops led by Crealdé’s talented faculty, ranging from figure painting and drawing, sculptural mold making, and child-adult ceramics projects to on-location documentary photography and Photoshop.

- Up to 12 Visiting Artist workshops with professional artists from throughout the U.S., often in conjunction with current exhibitions and residencies.
Population Served Adults
Children and Youth (0 - 19 years)
Aging, Elderly, Senior Citizens
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service.

By participating in Crealdé classes, people of all ages learn specific skills and produce complete projects in photography, ceramics and sculpture, painting and drawing, printmaking and fiber arts. Every year, the Annual Juried Student show features over 100 of our adult students’ works of art. Terry Hummel of the Orlando Sentinel says: “You can count on seeing high-quality work at the Crealdé School of Art. I wish they would change their name, because the work you see there never looks like “student work.” That’s because many of their “students” are professional artists who work there to improve their art and share their knowledge (somewhat like the famous Art Student’s League in NYC).”

Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state.

Crealdé School of Art’s visual arts curriculum supports the growth of professional and hobby artists throughout our area. The strong reputation of the school is a result of the high caliber of professional artists who teach the curriculum, the quality of the teaching studios, and the committed students and emerging artists the school attracts and supports.

Program Success Monitored ByHelpOrganizations describe the tools used to measure or track program impact.

Crealdé’s on-campus curriculum success is measured by enrollment trends and student surveys conducted five times per year. Each artistic department is led by a director who utilizes the feedback to design an appropriate and well-rounded curriculum.

Examples of SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

From student Maryann Lehman: “I had wanted to paint for a long time.  I wanted someone who would cater to a beginner, where I could get individual attention. I got that, and I was very impressed with what I accomplished. I now have three paintings that I never thought I could do. I’m in the process of reinventing myself since my children are all grown, and I’ve discovered a new way to express myself.”

Description Since 1995, Crealdé has used the visual arts as a means of connecting communities: 1) For 12 years, Crealdé has provided Hands-On After School Art Classes to an average of 15 children ages 5-10 with visual arts instruction, offered in partnership with the Boys & Girls Club and municipalities in south Apopka, east Winter Garden and west Winter Park. 2) Since 2000, Crealdé has partnered with Seniors First to provide free Senior Art Sampler classes in Winter Park, Apopka, Winter Garden, Eatonville and Pine Hills. 3) Since 1996, Crealdé’s Storytellers Documentary Photography Program for Teens has given students, ages 13-17, instruction and an opportunity for self-expression that explores their heritage and communities, resulting in 15 completed projects and community exhibitions. 4) Since 2000 and 2001 respectively, Crealdé has produced Neighborhood Pride Public Murals and Monument Builders projects resulting in over 20 outdoor pieces of art in neighborhoods throughout Central Florida that reflect cultural heritage, non-violence, and drug-free living. 6) Since 1988, scholarships have been provided to an average of 65 economically disadvantaged youth each year. 7) Field trips: Over 2,400 children from Orange and Seminole County public and private schools annually participate in "A Visit to the Art Studio" Field Trip Program at Crealdé's main campus, where they create a masterpiece to take home and observe professional artists at work, and tour the gallery and sculpture garden. At the Heritage Center since 2008, 670 students annually have engaged in a humanities and arts-based “What Heritage Means to Me” Field Trip Program. 8) Crealdé supports community building with free Hands-on Workshops at over 10 festivals throughout Central Florida. 9) See separate program description on the Hannibal Square Heritage Center—Crealdé’s most substantial outreach effort. Budget includes Heritage Center expenses.
Population Served Children and Youth (0 - 19 years)
Poor,Economically Disadvantaged,Indigent
Elderly and/or Disabled
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service.

Through public art exhibits, traveling exhibitions and private art displays, individuals and groups create artwork that immediately beautifies their homes and communities. Participants immediately reap the educational, spiritual and self-development rewards by learning a new skill and expressing their unique ideas. Children learn to enjoy art-making while gaining specific skills; teens learn technical and aesthetic aspects of specific media; and seniors have the opportunity to enjoy art-making in a social setting while improving artistic skills and dexterity.

Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state.

Through Crealdé outreach programs, people from underserved communities have the opportunity to engage in the creative process. In our harried 21st-century lives, the arts are often seen as luxuries, when, in fact, they civilize us. Participants of our programs increase their art skills, their self-expression and their confidence in seemingly unrelated educational areas. Through participating in community-based projects, participants experience a renewed respect and celebration for their community and their place in it. Americans for the Arts attest that young people who participate in the arts are four times more likely to be recognized for academic achievement, to participate in a science fair and to win an award for writing. The arts have “a measured impact on at-risk youth in deterring delinquent behavior and truancy problems while also increasing overall academic performance among those youth.” (YouthARTS Development Project, 1996)

Program Success Monitored ByHelpOrganizations describe the tools used to measure or track program impact.

Success is measured by student surveys, monthly reports from instructors, and verbal and written feedback from students and/or their parents. In addition, programs offered in partnership with another organization receive feedback through a public impact form.

Description

Crealdé School of Art offers a unique program for aspiring art students to develop themselves into professional artists. Through the Crealdé Fellowship Program (established in 1978), the Studio Artist Program (established in 1996) and two adult scholarship programs (established in 1999), students receive mentorship, access to studios, free classes and opportunities to exhibit their best work in the Showalter Hughes Community Gallery. An average of 300 of Crealdé’s tuition-based (non-outreach) courses are free of charge to children, teens and emerging artists through work/study and scholarship programs offered by the school. Students also have annual opportunities to exhibit—and in most cases sell—their work at the Holiday Art Sale, the Juried Student Exhibition, and the Summer ArtCamp Exhibition.

The budgeted amount includes the total value of the free tuition provided, multiplied by the number of participants in the Emerging Artist Program

Population Served Adults
Poor,Economically Disadvantaged,Indigent
General/Unspecified
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service.

Students experience growth through mentorship and studio experience, exploring their medium extensively, producing a body of work, and exhibiting and marketing their best work.

Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state.

Long-term success with the Emerging Artists Program, which we have witnessed repeatedly, is evidenced when artists who began their careers at Crealdé School of Art begin exhibiting at local, regional and even national venues; when they receive accolades and awards for their work; or when they advance to a level of expertise that they become art instructors in the community.

Program Success Monitored ByHelpOrganizations describe the tools used to measure or track program impact.

Throughout the year, emerging artist students are accountable to the Fellowship Manager and to the department director. Students are required to produce a report at the end of the year wherein they reflect on their accomplishments and on the mentorship and growth they have experienced.

Examples of SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

Confidence from having opportunities to succeed and be recognized with one’s artwork is a primary ingredient in establishing a career in the visual arts. An example of this is a new Fellowship Program student, Karis Munley, who received a new level of confidence in her work when she won Best of Show in the "Annual Juried Student Exhibition", now in its 35th year.

Description

The Hannibal Square Heritage Center was established in 2007 by Crealdé School of Art, in partnership with the City of Winter Park, as a tribute to the past, present and future contributions of Winter Park’s historic African-American community. The Center is a focal point in the Hannibal Square neighborhood and features the award-winning Heritage Collection: Photographs and Oral Histories of West Winter Park, a permanent collection of over 125 archival framed photographs and oral histories that depict family and community life in Hannibal Square spanning 100 years of history. The Heritage Center is a model for Crealdé’s outreach efforts, serving community residents, students and visitors of all ages with a permanent public art collection, visiting exhibitions and diverse educational programs that explore Southern folklore, cultural preservation and the African-American experience. The Center is operated in partnership with the City of Winter Park Redevelopment Agency (CRA) and the Parks and Recreation Department; and funded primarily through an operating grant from the City of Winter Park CRA, Cultural Tourism Funding from Orange County, Department of Arts & Culture, grants from private foundations and individual donations.

Population Served Blacks, African Heritage
Children and Youth (0 - 19 years)
General/Unspecified
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service.

The Hannibal Square Heritage Center first and foremost seeks to provide programming that pays tribute to the past, present and future contributions of the historic African-American community of west Winter Park. The exhibitions are also designed to promote tourism by attracting both local and out-of-town visitors with high-quality exhibitions, artist residencies and events.

 

Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state.

Heritage Center programming is designed to inspire community respect and pride for all individuals by celebrating the unique experiences and voices of the west Winter Park community of Hannibal Square as well as illustrate the African-American experience. In the long term, communities from throughout the nation will use the Heritage Center as an example of community documentation that integrates humanities with visual arts, and curatorial best practices with community participation. Our goal is that it will be a resource and inspiration to create similar projects in other neighborhoods.

Program Success Monitored ByHelpOrganizations describe the tools used to measure or track program impact.

The Hannibal Square Heritage Center’s success is measured by visitor trends and on-going survey collection. Indicators of success include high visitation, press and media attention, requests for partnerships and strong funding. Additionally, the Center has been featured in numerous media venues in its four years of existence; it has produced high-impact projects with partners such as Maitland Art & History Association, Orange County Regional History Center, Zora! Festival, the Museum of Florida History in Tallahassee, the Ritz Theatre in Jacksonville, and the Mennello Museum of American Art. Funding has grown from the original $40,000 operating grant from the City of Winter Park to include over $100,000 from city, county, foundation and private sources.

Examples of SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

The Heritage Center, which opened in 2007, has increased its visitation by over 20% annually to 10,289 visitors in 2011. It has become Crealdé’s center and model for outreach, serving the community with free classes and workshops, collaborative public art projects, educational and inspirational exhibitions, and documentation of the historic Hannibal Square community. Annually, the art classes held at the Center have served an average of 820 youth and 70 seniors. An excerpt from a recent letter from Bach Festival Society Board Member Michael Murphy exemplifies the impact the Heritage Center has on its visitors: “Most impressive to me is the way that the exhibition has presented the painful but very real fact that much of the 100+ year history of Hannibal Square took place under conditions of segregation and discrimination. The curators have avoided the twin perils that lie here – on the one hand, ignoring this aspect of that history which would be dishonest and devalue the impact of the Center, or, on the other hand, seeking to make a political point. Instead, the many summaries about the lives of the citizens of Hannibal Square that accompany the photographs lining the walls simply tell their story, honestly and without editing or accentuating, so that every attentive visitor can find himself back in their world.”

Description

In keeping with the Crealdé mission to make the arts accessible to everyone, main campus exhibitions are free and open to the public six days per week; exhibitions at the Hannibal Square Heritage Center are open five days per week. The Alice & Williams Jenkins Gallery, est. 1980, inspires visitors through the work of artists who excel in their medium and craft and to introduce Central Florida to national and international artists. The Showalter Hughes Community Gallery, est. 2000, celebrates the art of the Crealdé community—faculty, emerging artists and youth. The Heritage Center Visiting Exhibition Gallery combines the humanities with visual arts to explore local history, the African-American experience and Southern folklore. The Permanent Collection Gallery at the Hannibal Square Heritage Center, established in 2007, features The Heritage Collection: Photographs and Oral Histories of West Winter Park (collected from 2002 to present), as well as the Hannibal Square Timeline juxtaposing significant local and national historic events impacting African-Americans. The center also hosts a collection of indoor and outdoor community-created public artwork projects that are the result of collaborations with noted artists in residencies. The Contemporary Sculpture Garden, est. 1997, is located on the grounds at Crealdé’s main campus and features more than 60 three-dimensional sculptures and educational panels.

Budget reflects only direct exhibition related expenses and excludes utilities, maintenance and administrative overhead.

Population Served Adults
Children and Youth (0 - 19 years)
General/Unspecified
Short Term SuccessHelpOrganizations describe near term achievement(s) or improvement(s) that will result from this program. This may represent immediate outcomes occurring as a result of the end of a session or service.

In 2015, 155,640 individuals viewed Crealde's visiting, permanent and traveling exhibitions, free of charge. Many of these visiting exhibitions were represented in local print and online press.

Long Term SuccessHelpOrganizations describe the ultimate change(s) that will result from this program. This may be far into the future and represent an ideal state.

One of the three tenets of Crealdé’s mission is to promote the enjoyment of visual art and to support the cultivation of lifelong aesthetic pleasure in individuals from all walks of life. To do this, the organization’s three galleries and outdoor sculpture garden are free and open to the public. Exhibiting artist and professor emeritus from Rollins College Tom Peterson: “I believe that no other gallery or museum in the Winter Park and Orlando area does more to present a variety of quality contemporary works in a setting that promotes both the aesthetic and educational aspects of the artwork that is shown and discussed.  It is a pleasure to visit the Crealdé campus—its studios, galleries, offices, and sculpture gardens, and to feel a part of its prevailing harmony and wholeness.”

Program Success Monitored ByHelpOrganizations describe the tools used to measure or track program impact.

The Exhibition and Permanent Collection Program’s success is measured by visitorship trends and on-going survey collection. Indicators of success include high attendance, press and media attention, high grant scores and artist requests for exhibitions. The Gallery Committee reviews approximately 50 proposals annually for five exhibition slots in the Jenkins Gallery. The Showalter Hughes Community Gallery and Hannibal Square Heritage Gallery exhibitions are non-competitive and selected by the Gallery Committee, Hannibal Square Heritage Center Program Advisory Committee and Executive Director according to established mission-based programming criteria.

Examples of SuccessHelpOrganization's site specific examples of changes in clients' behaviors or testimonies of client's changes to demonstrate program success.

“I wish to express how important for artists exhibiting in venues such as Crealdé’s gallery are, and how few places there are maintaining viable programs and competent staff that provide artists and the public that vital interface in a curatorial setting. Crealdé singularly in the Orlando area provides for us all an access point to such opportunities and as well, a serious and authentic channel in which the state can support the arts in a way that touches individuals and communities through this valuable asset. And so I say Bravo! Keep doing what you’re doing, enriching the cultural well-being of our region and affecting the lives of Florida’s artists in ways that very few institutions of Florida Arts establishments can do!” – Sean Sexton, exhibiting artist, Vero Beach, FL

Board Chair
Board Chair Toni Peck
Company Affiliation TONI:GRAPHICS
Term June 2016 to June 2019
Board Co-Chair
Board Co-Chair Dean K Jennings
Company Affiliation Orlando Development Corp.
Term Start June 2016 June 2019
Board
Board Members
NameCompany AffiliationsStatusCertificate*
Cecelia Bonifay Akerman, LLPVotingNo
Ali Bovis Corporate Philanthropy ConsultantVotingNo
Kevin Cosgrove Orlando MagicVotingNo
Valada Flewellyn Co-Owner, EYESEE IMAGESVotingNo
Dan Iosue Community Volunteer
Dean K. Jennings Manager Partner, Orlando Development Corp.VotingNo
Percy Maynard Owner, ArtSystemsVotingNo
Christina Mitchell-Hawkins RetiredVotingNo
Toni Peck TONI:GRAPHICSVotingNo
Shirley Range Florida Virtual School FoundationVoting
Frank Schornagle Wealth Advisor, Biltmore Family OfficeVotingNo
David Storm Orlando MagicVoting
Mark Thompson Orlando Utilities CommissionVoting
*This individual has been awarded a Certificate in Orientation to Board Service by the Edyth Bush Institute for Philanthropy & Nonprofit Leadership at Rollins College ebi.rollins.edu,
Board Term Lengths 2
Board Term Limits 2
Board Ethnicity
Asian American/Pacific Islander 0
Caucasian 10
Hispanic/Latino 1
Native American/American Indian 0
Other 0
Policies
Written Board Selection Criteria Yes
Written Conflict of Interest Policy Yes
Percentage of Monetary Contributions 100%
Percentage of In-Kind Contributions 50%
Constituency Includes Client Representation No
Standing Committees
Standing Committees
Committee Name
Executive
Finance
Special Events (Golf Tournament, Walk / Run, Silent Auction, Dinner / Gala)
Audit
Comments
CEO Comments Crealde maintains a Hannibal Square Heritage Center Advisory Committee, which consists of 11 members of the Hannibal Square Community, community historians and humanities scholars. The committee has a formal meeting once a year and members of the committee are involved with programming throughout the year or on an ongoing basis.
CEO/Executive Director
CEO/Executive Director Mr. Peter Schreyer
Term Start Sept 1995
Email pschreyer@crealde.org
Experience 2007 to present Founder and Executive Director, Hannibal Square Heritage Center
Direct all administrative and educational aspects of a newly established cultural facility that celebrates the heritage of a historic African-American community through documentary photography, oral history and public art; representing a Crealdé partnership with the City of Winter Park.

1995 to present, Executive Director, Crealdé School of Art
Direct all administrative and educational aspects of Crealdé School of Art, one of Florida's leading community arts organizations. Manage a nearly $1,000,000 annual budget, oversee two campuses, four artistic departments enrolling over 3,500 total students per year, and supervise an administrative staff of six and a teaching staff of more than 40 part-time faculty members. Responsible for three educational galleries, an outdoor sculpture garden, ongoing outreach to diverse communities, a scholarship program and grant writing to private and public sources.

OTHER PROFESSIONAL ACTIVITIES
+Public Speaker on documentary photography as public and community art, the role of the photographer in fostering historic preservation and cultural awareness.
+Grant Review Panelist for organizational and individual artist grants for the State of Florida Fellowship Awards, and the Pinellas County Arts Council.
+Judge for The Federal Duck Stamp Contest, Department of the Interior, Washington, D.C. (2002).
+Since 1980, over 100 exhibitions at galleries and museums local, national, and internationally of black-and-white documentary photography.
+Professional educator at the community arts and college level for students of all ages since 1980.

ACHIEVEMENTS AND AWARDS
+2016 Diversity & Inclusion Award from the State of Florida Division of Cultural Affairs.
+2015 Inclusion of seven documentary photographs into the Alfond Collection of Contemporary Art, Cornell Museum of Fine Arts at Rollins College.
+2010 Awarded Neighborhood Hero Award by Bank of America for the founding of the Hannibal Square Heritage Center and years of community outreach as a documentary photographer and educator.
 +2009 Awarded Arts Educator of the Year by United Arts of Central Florida. 
+1993-1994 Individual Artist Fellowship Award in Visual Arts from the State of Florida, Division of Cultural Affairs, Tallahassee, Florida.
+1994 Recipient of the Rhea Marsh/Dorothy Lockhart-Smith Winter Park Research Grant through the Winter Park Library and Rollins College to photograph historical and cultural aspects of Winter Park’s African-American Community.
+1992, 94, 96, 03, 05 Five-time recipient of an Individual Artist Recognition Award/Professional Development Grant from United Arts of Central Florida.
+1988 Awarded work/study artist’s grant from the Cultural Department of the city of Biel-Bienne, Switzerland to study similarities and differences between the cultures of the United States and Switzerland and their impact on our daily environment.
CEO Salary Range $75,001 - $100,000
Former CEOs
Former CEOs
NameStartEnd
Lee Bailey Jan 1989Dec 1994
David Edgar Jan 1984Dec 1989
Staff
Number of Full Time Staff 3
Number of Part Time Staff 51
Number of Volunteers 59
Number of Contract Staff 6
Staff Retention Rate 100%
Senior Staff
Title Office Manager and Registrar
Experience/Biography

Jan received a B.S. in chemistry from Mississippi College and a M.S. in microbiology from the University of Mississippi Graduate School of Medicine. Her early career involved working as a medical technologist and teaching microbiology at Hinds Community College in Jackson, MS. After many years as a community volunteer and stay-at-home mother, Jan began a second career in art in 1998. Working primarily in watercolor, she began painting at the Indianapolis Art Center. Upon moving to Orlando in 2003, Jan began taking classes at Crealde, studying under Donne Bitner, Sherwood Myers, David Hunter and Doug Bringle. She was selected as a Painting and Drawing Department fellow in August, 2009 and was named Registrar and Office Manager in December, 2010. 

Title Accounting Manager
Title Grants and Donor Relations Manager
Title Education Manager
Title Curator of Exhibitions, Manager of Painting & Drawing
Title Ceramics Studio and Program Manager
Title Sculpture Garden Curator and Studio Manager
Title Young Artist Program Manager
Title Manager, Hannibal Square Heritage Center
Plans
Organization has Fundraising Plan? Yes
Organization has Strategic Plan? Yes
Years Strategic Plan Considers 5
Date Strategic Plan Adopted Jan 2017
Management Succession Plan Yes
Organization Policies And Procedures Yes
Other
Collaborations Below are current and committed programming partners for 2016-2018; the comprehensive list is located in the Other Documents section of the profile.
Winter Park Community Center, outreach partner (since 1996) and satellite teaching site (1996-2007)
John H. Bridges Community Center, Apopka, satellite teaching site (since1998)
Maxey Community Center, Winter Garden, satellite teaching site (since 1999)
Jessie Brock Community Center, Apopka, satellite teaching site (since 2010)
African American Chamber of Commerce of Central Florida
Boys & Girls Clubs of Central Florida
Center for Documentary Studies, Duke University
Central Florida Community Arts
City of St. Augustine
City of Winter Park Community Redevelopment Agency
City of Winter Garden
Cornell Fine Arts Museum, Rollins College
Easter Seals Florida Day Break Program
Florida Humanities Council
Florida Historical Society
Florida Farmworkers Association
Hope Community Center
Orlando International Fringe Theatre Festival
Orange County Arts Education Center
Orange County Department of Arts & Cultural Affairs
Orange County Public Schools
Orange County Regional History Center
Rollins College, Office of Community Engagement and Office of Multicultural Affairs
Rollins College, Winter Park Institute
SNAP! Festival
St. Margaret Mary Catholic Church
United Arts of Central Florida
Unity Heritage Festival, Winter Park
University of Central Florida
Visit Orlando
Visit Florida
Winter Garden Heritage Foundation
Winter Park Autumn Art Festival – co-founder
Winter Park Historical Museum
Winter Park Sidewalk Art Festival
Winter Park Chamber of Commerce
Affiliations
AffiliationYear
Chamber of Commerce1985
Boys and Girls Clubs of America1998
National Guild of Community Schools of the Arts - Member2016
Awards
AwardAwarding OrganizationYear
Best Arts Collaboration for "Storytellers" Teen Documentary PhotographyUnited Arts of Central Florida2000
Best Community Outreach Program (for the Heritage Center)United Arts of Central Florida2007
Outstanding Leadership Award (Awarded to Executive Director Peter Schreyer)Unted Arts of Central Florida2002
Community Partner AwardThe Golden Rule Foundation2009
Educator of the Year: Peter Schreyer, Executive DirectorUnited Arts of Central Florida2009
Neighborhood Hero AwardBank of America2010
2016 Diversity & Inclusion AwardState of Florida Division of Cultural Affairs/Citizens for the Arts2016
Risk Management Provisions
Risk Management Provisions
Automobile Insurance
Directors and Officers Policy
Employee Dishonesty
Fine Arts and Collectibles
Flood
General Property Coverage
Improper Sexual Conduct/Sexual Abuse
Workers Compensation and Employers' Liability
State Registration Yes
State Charitable Solicitations Permit No
State Charitable Solicitations Permit Expiration Month May
State Charitable Solicitations Permit Expiration Year 2018
Fiscal Year
Fiscal Year Start Jan 01, 2017
Fiscal Year End Dec 31, 2017
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201620152014
Foundation and
Corporation Contributions
$69,950$5,000$51,750
Government Contributions$186,002$179,413$150,746
Federal$0$0$0
State$0$0$0
Local$0$0$0
Unspecified$186,002$179,413$150,746
Individual Contributions$95,773$133,669$102,226
$0$0$0
$579,396$586,155$591,386
Investment Income, Net of Losses$355$295$320
Membership Dues$26,253$4,855$28,930
Special Events$12,376$18,910$18,113
Revenue In-Kind$129,391$99,021$103,052
Other$0$0$0
Expense Allocations
Fiscal Year201620152014
Program Expense$872,945$799,306$789,536
Administration Expense$231,807$234,760$227,045
Fundraising Expense$0$0$0
Payments to Affiliates$0$0$0
Total Revenue/Total Expenses1.001.011.03
Program Expense/Total Expenses79%77%78%
Fundraising Expense/Contributed Revenue0%0%0%
Assets and Liabilities
Fiscal Year201620152014
Total Assets$1,182,470$1,150,319$1,145,593
Current Assets$63,507$65,834$71,340
Long-Term Liabilities$149,394$147,154$125,719
Current Liabilities$64,886$29,719$59,680
Total Net Assets$968,190$973,446$960,194
Top Funding Sources
Fiscal Year201620152014
Top Funding Source & Dollar AmountEarned revenue $579,396Earned Revenue $586,155Earned Revenue $591,386
Second Highest Funding Source & Dollar AmountGovernment unspecified $186,002Government $179,413Government $150,746
Third Highest Funding Source & Dollar AmountIn Kind $129,391Individuals $133,669In-kind Revenue $103,052
Solvency
Short Term Solvency
Fiscal Year201620152014
Current Ratio: Current Assets/Current Liabilities0.982.221.20
Long Term Solvency
Fiscal Year201620152014
Long-Term Liabilities/Total Assets13%13%11%
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years? Yes
Comments
CEO Comments In the Independent Financial Audit, under “Debt," note that a balloon payment on our current long-term bank loan of $69,682 is due in November 2018. Crealdé’s objective is to convert the outstanding amount into another loan to be paid off within three years. This low interest loan was established to create debt relief and remain current with vendor accounts during the recession.
Foundation Comments
Endowment is held at the Central Florida Foundation.
Financial figures taken from 990s. 
Inkind revenue includes non-cash as reported on the IRS form 990.
Voluntary Organizations Active in Disaster
Notes Programs listed here are those that are only activated during a disaster. Some organizations have unified budgeting and do not budget by program. Because of this, some budget fields may be blank or represent an approximation. Organization describes previous experience during the immediate response, recovery or rebuilding phases following a disaster.
Program Description

Disaster Preparation Plan

for

Crealdé School of Art

July 2005

Purpose: These measures are being taken to support the commitment of the Crealdé Board
of Directors and Staff to provide maximum public safety, and preservation and security of
our campus.

The following preparations, procedures, and action steps will be taken by the Crealdé staff in case of an impending hurricane or other disasters:

1. Internal Communication

In the case of an impending emergency, the Executive Director will contact the following individuals about the decision to close the school and suspend programs:

  • Office Manager: Contact and direct the entire administrative staff to secure the office. In the case of the Office Manager being unable to perform this duty, the Marketing Manager will take over those responsibilities.
  • Facilities Manager: Immediately implement all campus security measures as listed in this document under facility
  • 4 Department Directors: Secure respective studio space as outlined in this document and call all faculty members.
  • President of the Board: Notify Board Members
  • Curator of the Sculpture Garden: Implement securing procedures of outdoor sculptures

2. External Communication

  • Registrar: Change outgoing phone message on phone system. Post signs throughout campus.
  • Marketing Manager: Email blast to student and membership body and get school closure posted on web site, social media, television and radio bulletin boards.

Once a decision has been made by the administrative team to reopen the school, the above communications should be used to communicate that message.

3. Facility

Galleries and Studios:

  • Delicate pieces of artwork in the two galleries should be moved away from window areas
  • Anything that cannot get wet needs be moved off of the floor and covered with plastic
  • Electrical items should be unplugged, removed from floor and covered with plastic
  • Clay or sandbags should be placed in front of all office doors, the ceramics studio, the front door to the photography studio, and the outdoor bathrooms.
  • The cats need to be indoor in the Ceramics studio and left with plenty of food and water to last several days.
  • If needed, tarps will be stored in the community gallery storage room

Outdoor Campus and Sculpture Garden:

  • Picnic tables need to be secured and stacked behind studio 1B
  • Loose items placed throughout the campus must either be temporarily stored inside of a building or otherwise secured
  • Sculptures in jeopardy will be placed in the Jenkins Gallery
  • If needed, tarps will be stored in the community gallery storage room

Office:

· Computers must be unplugged and electrical equipment should be placed up off of the floor and covered with plastic

· Anything that is prone to water damage (paper products, etc) should be moved off of the floor and away from the windows

· Office staff should assist with sandbagging the office doors

· If needed, tarps will be stored in the community gallery storage room

Draft document prepared by the Executive Director July 7, 2005; amended July 3, 2014



Program Budget
Category
Population Served
Previous Experience Crealde has successfully managed one of Florida's most serious hurricane years in 2004 by proactively and safely protecting its campus, artwork, studios and administrative office with only minimal interruption to programs and community service. 
Resources and/or Services Offered in Disaster See above plan.
 
Nonprofit Crealde School of Art
Address 600 St. Andrews Blvd.
Winter Park, FL 32792
Primary Phone (407) 671-1886
Contact Email pschreyer@crealde.org
CEO/Executive Director Mr. Peter Schreyer
Board Chair Toni Peck
Board Chair Company Affiliation TONI:GRAPHICS
Year of Incorporation 1975